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Summer Sensations

One of the biggest challenges retailers face in the summer is how to marry great offerings of product with clients who tend to stray away during the warmer days of summer. Often we find that many customers have developed their…

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COLOR TELLS THE STORY

During economic challenged times, many people turn to what is called ‘nesting’. What this means is because expensive trips or purchases cannot be taken at this time, they surround themselves with comforts in their homes or nests. Since home entertaining…

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SUMMER SENSATIONS

With so many varieties of flowers and foliages available throughout the year, a few still only make a limited appearance at certain times of the year. Summer is one of those seasons that bring us a special selection of some…

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EATING AN ELEPHANT

With wedding season in here in full force, it is easy to often times get overwhelmed with all the last minute demands on time. What happens is that when events get out of time control, they often get out of…

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JUNE BLOOMS!

June is the traditional month for many weddings. While October is creeping up in popularity in many areas, most brides think of June weddings. With the challenges in the economy, many brides have had to do some recalculating and reconfiguring…

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Curing The Summertime Blues

When talking to florists around the country, there are two challenges that seem to be shared by everyone. One is the challenge of staffing and the other is how can I promote flowers during such a long time when there…

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IT’S NOT OVER YET!

While Mother’s Day may be behind us, the window for opportunity is still open for additional orders for special events depending on the schools calendar, many proms are still happening in high schools around the country. Keeping an eye on…

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LESSONS LEARNED FROM MOM

Mothers are often full of good advice and teach us many lessons as we go through life. Many of us grew up hearing things like; make sure you are clean inside and out; eat your green vegetables; they will make…

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Mothers Day SUCCESS

There are many factors that lead to the success of any holiday, but Mothers Day is one that needs to be all it can be since it is a long time before another holiday roles around. Some factors such as…

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MORPHING MOMS

Many of today's moms are not the traditional mom of yesteryear. Many work outside the home, are well educated professionals and have diverse interests. Recognizing the diversity is an important step in making a successful Mothers Day happen. While there…

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DRESSED FOR SUCCESS

Often when an interview is being scheduled, we hear the 'Dress for Success'. Those three words carry a lot of weight when applying for a job consideration. With the job market still being very tight, every advantage needs to be…

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PROM 2K10

Spring brings lots of activity to retail flower shops. Spring holidays, weddings, and of course, it is prom season. With high school starting to wind down, this event is one of the biggest events in many girls life to date…

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