Tom Bowling 2009

Tom Bowling AIFD, PFCI ~ Tom entered the floral industry as part time help in 1979. While teaching elementary school and running a retail flower shop for 8 years simultaneously, Tom found the floral industry to have the stronger calling. Tom owned a floral retail operation for 20 years before moving into the wholesale market as a design center manager for a large mid-west wholesale chain. He has been involved with the California Cut Flower Commission since its inception in 1997 and is an industry leader representing Teleflora as an Education Specialist throughout the country for the past 14 years. Tom has designed for the Presidential Inauguration as well as Rose Parade. Tom currently serves as a the Floral Director for Charisma Floats and this marks Tom’s 13th year at the Academy Awards serving as assistant floral director. He also presents educational seminars for Continental Floral Greens and Ocean View Flowers. Tom is still active in the floral industry marking his 30th year and is still discovering opportunities to bring the floral industry forward in a positive way. Tom is a member of the American Institute of Floral Design and currently serves on their National Board of Directors as Vice-President. He has presented two programs for AIFD’s National Symposium and has presented design programs for regional AIFD chapters as well. As a member of the Professional Floral Communicators International, Tom has commentated numerous local, allied, and state programs.

HOW CAN WE BE BETTER?

As the new year begins, it is a good time to spend a few minutes to see what categories in your overall sales are doing well and which areas need some additional attention. Post holiday analysis can be as beneficial…

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HOLIDAY CENTERPIECE!

During the holidays many customers order floral centerpieces. Some have candles, some have figurines, and many times they represent a theme or a celebration. But what happens when you and objects that move, wheels and a driver? The answer is…

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Winter white

Whether you are having a white Christmas or just dreaming of one, white is still a favorite choice for many clients. Achromatic, or all white floral designs make for a stunning compliment to many homes and festive parties. Because the…

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HOLIDAY TREATS

At this time of year, lots of treats are shared among friends and co-workers. These goodies are usually sweet and full of flavor...and unfortunately calories. Mother Nature and Florabundance have teamed together to share some wonderful treats for you to…

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HAPPY HOLIDAYS!

As holiday music fills the stores and another Black Friday goes down in history, it is officially the Holiday Season! Whether you embrace it with open arms or guarded anticipation, it is here for you to make the best of.…

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Wholesale Flowers | china berry

Artist by Nature

Nature is one of the most skilled artists when dealing with color. One never finds colors that clash or do not compliment each other in nature. So, it is nature’s beauty that we should look to to find inspiration for…

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TIME WELL SPENT

In this fast paced world in which we function, time is the most valuable commodity that we sell. Customer’s time as well as your staff’s time cannot be taken for granted. When clients come in or phone your shop to…

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Less is more

November 10th, 2009 When considering a floral composition, many factors need to be considered before executing the design. Cost, type of floral materials, accessories, foliage, function, and color harmony are but a few. When the determination has been made for…

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